Arkansas Local Business Search Engine Optimization

Local businesses often attempt to compete with larger business on a global scale which can prove disastrous. We teach local businesses how to compete in their local area on the internet search engine results pages. Being on the front page of Google is every internet businesses dream because most people never look any further than the first page. Additionally, many never go past the first 3 listings! SEO uses tools and methods to make your site as easily understood by the search engines as possible so they can index, or classify, your site correctly.

Many don't consider that there is a way to do this for local markets or that they should. After all, most people not in my town, even if I come up number 1 on the first page of Google are going to drive to my state to buy my products! I want the local people interested in my products to be able to find me and that means I have to be found by people who don't already know about my business.

That is another mistake many online merchants make. They think they are doing great because they come up on the first page of Google for any one searching for, let's say, bull dog chinese italian restaurant, which by the way is the name of their business. I doubt many people are competing or searching for that phrase unless they already know you exist and want to call you up and ask how late you are open.

This sort of thing is helpful - a glorified yellow pages listing, if you will - but it does nothing for you in terms of making your cash register sing. For that we need new business, so we need people to find us when they look for say chinese restaurants, or italian restaurants. You get the idea.

There's a new video on the Arkansas SEO Youtube page. You should check it out if you want to know about search engine optimization and how it is necessary for local Arkansas small businesses.